Our Story

Founded in 1975 by Mr. Kantilal D. Dharamshi, Itz Fun began as a small manufacturer of high-quality scarves. Through hard work and dedication, the company gradually grew, laying a strong foundation for success. Today, Mr. Manoj K. Dharamshi and Mr. Bhavesh K. Dharamshi continue this legacy, ensuring the company thrives under their managerial skills.

In 2013, we expanded our operations with a state-of-the-art factory designed to meet the increasing demands of our valued customers. Our commitment to social compliance and product integrity guides us in every step of our production process.

Our collection features high-fashion women's garments and accessories—scarves, shawls, pareos, wraps, beachwear, ponchos, vests, kimonos, and more—crafted from natural fabrics like cotton, silk, and wool, as well as innovative man-made materials.

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About Us

Our Vision

At Itz Fun, we believe that fashion is a celebration of individuality. We strive to empower every woman to express her unique style through our diverse range of women's fashion, including stylish shrugs, trendy dresses, and chic coord sets. Our mission is simple: It’s fun to be fashionable. It’s fun to be you!

Our Mission

We are dedicated to creating clothing that not only reflects current trends but also enhances your confidence and comfort. Each piece is designed with you in mind because every woman deserves to feel beautiful and stylish, no matter her age.

"Fashion should be a form of escapism, and not a form of imprisonment." – Alexander McQueen

You’ll Love Us If You...

  • Value individuality: Our designs celebrate your unique style and allow you to express who you are.
  • Appreciate quality: With over 40 years of expertise, we craft garments that stand the test of time.
  • Care about sustainability: We prioritize ethical and eco-friendly practices to protect our planet and our workers.

Our Values

Ethical & Sustainable Practices: We prioritize ethical production and sustainability in every aspect of our business. As an ISO-certified and SMETA-certified company, we ensure our garments are made with respect for both our workers and the environment. Our commitment includes using solar energy and producing in small batches to reduce our environmental footprint.

Affordable Luxury: Our design team continuously tracks global fashion trends, especially those from the Western world, to bring you sophisticated styles at affordable prices. We believe that luxury shouldn’t break the bank and that every woman deserves to enjoy timeless elegance in her wardrobe.

"Style is a way to say who you are without having to speak." – Rachel Zoe

Our Commitment to Quality

We take pride in our well-trained production team, who ensure that every item meets our high standards of quality and is shipped on time. Our products are sold worldwide, with prominent markets in the U.S., Europe, Australia, and Japan. We are proud to partner with major retailers such as Kohl’s, Target, Macy’s, and Nordstrom, who have trusted us for decades.

At Itz Fun, we believe in conducting business ethically while ensuring the welfare of our workers. Our factory adheres to strict health and safety standards and has been certified by third-party auditors for social compliance.

Join us on this journey

We invite you to explore our collection and find pieces that resonate with your unique style. At Itz Fun, we invest in quality, innovation, and sustainability because every woman deserves to feel beautiful in clothes that are as unique as she is.

Find Your Style